How I Reduced Meta Ads Cost by 79%
₹47 → ₹10 cost per lead — the real case study, account walkthrough and the exact framework you can copy on your own campaigns.
- 26 September 2026, Saturday
- 8:00 PM – 9:30 PM IST · 90 Minutes
- Live on Zoom · Live Account Walkthrough
- Beginner to Intermediate
Limited to 100 seats · 60+ already registered
Early Bird
₹199₹499
Why this workshop
Applying more isn't working. Applying smarter is.
Most Meta Ads accounts are not broken because of the algorithm. They are expensive because of a handful of avoidable decisions — the wrong objective, too many overlapping ad sets, creatives that were never tested properly, and a landing page that quietly kills half the leads before they convert.
In this 90-minute live session we open a real lead generation account and walk through exactly how its cost per lead dropped from ₹47 to ₹10 in under six weeks — what was changed, in what order, and what the numbers looked like at each step.
Nothing is theory. You see the campaign structure before and after, the creatives that won and lost, the audience and placement changes, the budget rules, and the landing page fixes that made the biggest difference to CPL.
The session is run by Yoganand Ayyagari — digital marketing trainer and consultant with 15+ years of experience, ₹5 Cr+ in managed ad spend and 5,000+ students trained.
Agenda
How the session runs
90 Minutes · Live Account Walkthrough · Live on Zoom
- 01
8:00 – 8:15 PM
The case study: account, offer and starting numbers
- The business, the offer and the ₹47 CPL starting point
- What was already 'working' and why it was still expensive
- The 6-week plan at a glance
- 02
8:15 – 8:40 PM
Live audit + campaign restructure
- Running the 12-point audit on the live account
- Consolidating ad sets and fixing the learning phase
- Objective, conversion event and tracking corrections
- 03
8:40 – 9:05 PM
Creative testing and audience cleanup
- Winning vs losing creatives, side by side
- The 3x3 hook and angle testing matrix
- Broad targeting, exclusions and placement trimming
- 04
9:05 – 9:20 PM
Budget rules, landing page and the final ₹10 CPL
- Scaling rules that protected CPL
- Landing page and form changes that lifted conversion rate
- Final numbers: spend, leads, CPL and lead quality
- 05
9:20 – 9:30 PM
Bonuses + live Q&A
- CPL tracker and audit checklist walkthrough
- Bring your own account questions
Right fit
Who is this webinar for?
Built for anyone actively looking for a job or planning a switch in the next six months.
Business Owners Running Meta Ads
Digital Marketing Professionals
Freelancers & Consultants
Agency Teams
Students & Job Seekers Learning Ads
Join if you want to…
- A repeatable 12-point Meta Ads audit you can run on any account
- The exact campaign restructure that cut CPL by 79%
- A creative testing system that finds winners without burning budget
- Audience, placement and exclusion cleanup that stops wasted spend
This is not for you if…
- You are looking for a guaranteed CPL number for your industry
- You want someone to run your ads instead of learning the system
- You expect results without testing creatives
- You prefer theory slides over live account walkthroughs
Your trainer
Yoganand Ayyagari
Digital Marketing Trainer · Performance Marketing Consultant
15+ years in digital marketing, ₹5 Cr+ managed in ad spend across 500+ brands, and 5,000+ students trained. Yoganand runs live, hands-on sessions built around real accounts, real profiles and real hiring outcomes — never theory decks.
Bonuses
Everything you take home
Emailed right after the live session along with the recording. Lifetime access, no upsells.
Meta Ads 12-Point Audit Checklist
Worth ₹499 — free
CPL Tracking Sheet
Worth ₹399 — free
Creative Testing Matrix Template
Worth ₹499 — free
Session Recording + Lifetime Access
Worth ₹799 — free
Total bonus value ₹2,196 — included with your ₹199 seat.
Early bird offer
Reserve your seat
Registration closes when the 100 seats are filled or the session starts — whichever comes first.
₹199
₹499
Limited to 100 seats · 60+ already registered
- 90 Minutes live on Zoom with full Q&A
- Session recording with lifetime access
- Complete bonus pack emailed after the session
- E-certificate of participation
- Full refund within 48 hours if it isn't for you
Zoom joining link is emailed the moment you register.
FAQ
Questions people ask before registering
What is the fee for this webinar?
The early-bird fee is ₹199 (regular ₹499). Payment is via Razorpay — UPI, cards, netbanking and wallets are accepted. The Zoom joining link and bonuses are emailed immediately after payment.
Is the session live or pre-recorded?
It is 100% live on Zoom. The account walkthrough happens in real time and the last 10 minutes are open Q&A.
Will the ₹10 CPL work for my industry?
The number will differ by industry, offer and location — what transfers is the framework: audit, restructure, creative testing, audience cleanup and landing page fixes. We show how to apply each step to your own account.
Do I need an existing ad account to attend?
No. You can follow along without one. If you do have an account running, bring your numbers — the audit checklist will be far more useful.
Is this suitable for beginners?
Yes. Everything is explained from first principles, though you will get the most out of it if you already understand what a campaign, ad set and ad are.
Will I get the recording if I miss it?
Yes. Every registered attendee receives the recording and all bonus resources by email within 24 hours, with lifetime access.
Do I get a certificate?
Yes, an e-certificate of participation is emailed after the session and can be added to your LinkedIn profile.
How do I join on the day?
The Zoom joining link is emailed immediately after you register and again one hour before the session starts.
Is the fee refundable?
If you attend the live session and feel it did not deliver what was promised, write to us within 48 hours and we will refund it in full.
26 September 2026, Saturday
₹199₹499