Sneak peek inside
CPL & ROAS Tracking Sheet
See which campaign is actually making you money
Platform dashboards tell you what happened inside one platform. This sheet tells you what happened to your business across all of them.
Enter spend and leads daily; the sheet handles CPL, qualified-lead cost, CAC and ROAS, and flags campaigns drifting outside your targets.
How it works
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What's inside
- Daily and weekly entry tabs
- Auto CPL, CAC, ROAS and lead-quality calculations
- Target vs actual variance flags
- Monthly client-ready summary tab
Best for
- Freelancers
- Agency teams
- Business owners
Not for
- People who want a fully automated dashboard
- Anyone not willing to enter data daily or weekly
Frequently asked questions
Built by PMAcademy

Yoganand
Performance marketing trainer with 10+ years of agency and brand experience. These templates, checklists and prompts are the same tools used inside PMAcademy classrooms and client campaigns.
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